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Modern Living with kathy ireland®: Learn More About Fiber Cement Siding And What Makes James Hardie Fiber Cement Siding the Industry Leader

Modern Living with kathy ireland®: Learn More About Fiber Cement Siding And What Makes James Hardie Fiber Cement Siding the Industry Leader

Tune in to WE tv as sponsored programming on Wednesday, October 4, 2017 and Bloomberg International on Sunday, October 29, 2017. See market-by-market listings below.

(LOS ANGELES, October 3, 2017) — Modern Living with kathy ireland® announces an exclusive story featuring James Hardie, the leader in fiber cement siding.

Leading the way in fiber cement siding is James Hardie, thanks to the company’s high-performance, low-maintenance siding that is taking the industry by storm. Chris Cazzolli, an industry expert and Florida area sales manager for James Hardie recently sat down with Kathy to explain more about James Hardie fiber cement siding and its benefits.

Why James Hardie?

James Hardie not only invented fiber cement, but they’ve continued to set the standard in premium, high-performance siding and trim as a brand leader in the business for the last 100 years!  James Hardie fiber cement substrate is composed of only the highest quality raw materials, with no fly ash filler, for superior dimensional stability.  James Hardie is a worldwide leader in the technology used to create fiber cement siding and their products are featured on over 5 ½ million homes nationwide.

“Deciding what type of siding to use in a home design can be a tough choice. Thankfully, James Hardie has made the decision much easier, thanks to their fiber cement siding products. Not only can you create an aesthetically pleasing look for a home of virtually any design, but the high-quality cement element of their siding creates a protective barrier for our most prized possession, our home. I can’t wait to hear more about this amazing company and their products.” Vice President of Programming JL Haber

Why Choose Fiber Cement?

Unlike wood siding, James Hardie fiber cement products are not susceptible to the damaging effects of moisture and temperature change and requires less maintenance over time.  Enjoy peace of mind knowing that James Hardie products are built to resist the effects of humidity and moisture, damage from mold and provide superior stability to resist shrinking, swelling and cracking.

For more information, visit jameshardie.com and tune in to see the James Hardie feature story on WE tv as sponsored programming on Wednesday, October 4, 2017 at 7:30am EST and Bloomberg International on Sunday, October 29, 2017 at 7:00am GMT, 10:00am D.F. and 2:30pm HKT.

About Modern Living with kathy ireland®

Modern Living with kathy ireland® is a weekly business television program featuring real-world insights from corporate executives from all over the globe.

Modern Living with kathy ireland® airs Thursday mornings throughout North America on WE tv as part of their sponsored programming lineup and to over 50 countries throughout the world on Sundays on Bloomberg International as part of their sponsored programming lineup.

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Media Contact
Company Name: Modern Living with kathy ireland
Contact Person: Gila Stern | Communications Director
Email: [email protected]
Phone: 561-325-7700 x529
Country: United States
Website: www.modernlivingtv.com